Illuminated signs can be a powerful marketing tool that will help a company attract customers, generating essential revenue. Here’s our guide on illuminated signs and how they can benefit your business.
The key reason for having illuminated signs installed is to help make your company more visible. The more visible your business is, the more customers you are likely to gain, and plenty of customers means a healthy business. And any investment made into illuminated signs will usually be paid many times over, thanks to the business they can generate.
When choosing illuminated signage, you will likely notice that there are different types to choose from. One of the most common options is to choose between LED or neon. Neon tends to be the more appealing aesthetically, while LED has other benefits to offer. Different types work best for different companies, and you can even consider using both for even more marketing power.
Having illuminated signage installed is usually fairly straightforward. Signs are often installed externally, minimizing disruption, and installation can often be done in a few hours or so. Remember it’s best to have a professional install the sign for you for the best results.
Illuminated signage usually requires very little maintenance and the signage will often be out of the way where it can avoid being damaged. It is also very easy to clean illuminated signage should it become dirty. Illuminated signage is also not usually power-hungry, helping to keep your energy bills down.
About the company: Hardy Signs is a professional and digital signage company that designs, manufactures and installs bespoke signage products to a wide range of business sectors in the United Kingdom. The company has been awarded the manufacturer of the year in2019and2020.
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Daniel Nikolla is the Marketing Manager at Hardy Signs. In 2020, he was awarded the Young Professional of the Year at East Midlands Chamber's Derbyshire awards and Future Face of Sales, Marketing and Comms at Greater Birmingham Chamber's Future Faces awards. Before joining us he graduated and worked in London. He can speak Albanian, English (fluent) and Italian and Spanish (beginner).