Supporting life-saving care with signage, sponsorship and long-term commitment

Wednesday 3 September 2025

Hardy Signs was proud to sponsor the Midlands Air Ambulance Charity Corporate Golf Day on 15 May 2025, held at the prestigious JCB Golf & Country Club in Staffordshire.

Now in its tenth year, this highly anticipated event raised over £54,500 in vital funds to support MAAC’s pre-hospital emergency care across the Midlands.

Over a Decade of Support

Hardy Signs has supported Midlands Air Ambulance Charity for more than ten years, providing a wide range of high-quality signage solutions for the organisation’s retail stores, promotional campaigns and fundraising events. Our partnership reflects a shared commitment to community wellbeing and the life-saving difference the charity makes every day.

Over the years, we’ve helped the charity raise its profile and strengthen its visibility through bespoke signage that enhances engagement and supports awareness of its mission. From impactful store fascia signs and interior graphics to event signage, we are proud to contribute to the charity’s continued success.

Signage That Made an Impact on the Day

For this year’s Golf Day, Hardy Signs supplied a full suite of signage that played a crucial role in ensuring the event ran smoothly and looked professional from start to finish. This included:

  • Post-and-panel signs for branding and directional guidance
  • Sponsor recognition boards placed throughout the course
  • Branded banners highlighting event partners and fundraising totals
  • Wayfinding signage to help guests navigate between key locations
  • Freestanding digital screen, displaying event information, sponsor logos and live updates throughout the day

The addition of the digital screen brought a sleek, modern touch to the event, reinforcing a professional and polished feel from arrival to finish. Positioned strategically at the clubhouse entrance, it helped keep guests informed in real time while showcasing the event’s supporters in a high-visibility, engaging format.

By providing all signage free of charge, we helped the Midlands Air Ambulance Charity save over £11,000 – funds that could instead be directed toward life-saving missions.

A Meaningful Day with Real Results

With over 21 corporate teams participating, the sold-out event offered a brilliant day of networking, friendly competition and fundraising. The £54,500 raised will fund 34 life-saving missions, including 16 air ambulance flights and 18 critical care car callouts across the Midlands.

Pam Hodgetts, corporate partnerships manager for Midlands Air Ambulance Charity, commented:
“Each year our Golf Day just gets better and better. We are grateful to our headline sponsor Hardy Signs and to everyone who attended and supported the event.”

We were proud to play a part in such a memorable day and to see our signage and digital display elevate the event’s overall experience and visual impact.

Let’s Make Your Next Event Stand Out

At Hardy Signs, we understand the power of signage in making an event successful. Whether you’re hosting a charity fundraiser, corporate day or community event, we can deliver clear, high-impact signage — from traditional panels to digital displays — that helps guests feel informed, welcomed and engaged.

Get in touch today to find out how Hardy Signs can support your next event with expert signage solutions tailored to your goals.

Written by

Blu Hardy