Directional signage is crucial for creating a seamless and welcoming customer experience, particularly in bustling retail environments. From entrances and car parks to outdoor shopping centres and complexes, Hardy Signs designs, manufactures and installs high-quality shop directional signage that keeps people moving and informed. With clear, consistent wayfinding signage, your visitors will always know where to go, and your brand will be seen in the right light.
Directional Signage
Why Choose Directional Signs?
Directional signs are built for visibility, longevity, and outdoor performance. Businesses choose them because they:
• Help customers navigate efficiently
• Reinforce brand presence across your site
• Reduce confusion and improve accessibility
• Withstand the elements year-round
Perfect for retail parks, outlets, shopping centres, hospitality venues, and standalone stores.
Directional Signage
Design Considerations for Effective Directional Signage
Great directional signage is more than just arrows; it’s about clarity, cohesion, and a customer-focused approach. We consider:
• Font size, contrast and legibility – designed to be read at a distance
• Logical placement – ensuring signs appear where decisions need to be made
• Consistent branding – across all signs for a professional appearance
• Pictograms and universal symbols – for multilingual or diverse audiences
Our team works closely with you to ensure your signage is intuitive, practical and on-brand.
Directional Signage
Benefits of Shop Directional Signage for Business
- Enhances customer experience and satisfaction
- Reduces congestion and confusion
- Builds a cohesive, branded environment
- Improves accessibility for all visitors
- Durable and low-maintenance investment
Installation & Safety
Hardy Signs provides full installation services with safety and compliance at the forefront:
• Site surveys to assess layout, visibility and traffic flow
• Groundworks and secure fixing for freestanding or wall-mounted signs
• Health and safety compliance, including RAMS
• Planning support, where required
We handle everything, so your signage works perfectly from day one.
Materials & Durability
We use long-lasting, outdoor-grade materials to ensure your signage performs in all conditions:
• Aluminium composite panels (e.g., Dibond/ACM) – strong, rust-resistant and ideal for high-quality prints
• Powder-coated steel or aluminium posts – robust and weatherproof
• UV-stable vinyl graphics – fade-resistant for maximum visibility
• Anti-graffiti and anti-vandal coatings – available for high-traffic areas
Each directional sign is designed to be reliable, clear, and consistent, regardless of the weather conditions.
